Another day another new product for Cadbury, the new bar is from the Marvellous Creations line and is replacing the banana bar and the cookie bar (I believe). The Marvellous Creations range seem to be Cadburys take on Willy Wonka and feature all kinds of strange mash ups in chocolate bars, bags and ice creams - please please please Cadbury bring the entire Australlian Marvellous Creations to the UK especially Rainbow Rockin' Bears!!
This chocolate bar is Rocky Mallow Road, each country apparently has its own take on Rocky Road according to Wikipedia, the U.K ingredients are chocolate, marshmallow, biscuit, raisins and sultanas. Australia's are chocolate, marshmallow, desiccated coconut, glacé cherries, nuts, and Turkish delight(?). Finally the USA's are chocolate, marshmallows and walnuts or almonds. Cadburys Rocky Mallow Road has milk chocolate with marshmallow, strawberry flavour jellies and shortcake biscuit. Where the strawberry jellies came from who knows, but there you have it.
The bar looks identical from the outside to the previous Marvellous Creations bars, oddly shaped blocks and lumps and bumps where it's full of extra ingredients. The chocolate used is Dairy Milk and I think most people have tried that before so I'll skip describing that part.
I fully expected the usual smell of Dairy Milk when I opened the wrapper so I was a bit surprised to first and foremostly smell strawberry and the sweet sugary smell of marshmallow.
Taking a bite was the same case, sure I had the texture of chocolate in my mouth but even though visibly they seem the least in the bar, all I could taste was the strawberry jelly. It's very strong! I assumed the jelly pieces would be similar to jelly beans but they're actually little squares of jelly!! While this gives a stronger flavour it makes for a strange texture as once the chocolate has melted away you're left with a very sticky, chewy jelly that ended up stuck in my teeth. The marshmallows are also very chewy, the strawberry tended to drown it out a little but as there are more of the marshmallows in each bar, they did make themselves known soon enough. I didn't have that much biscuit in mine and while it didn't have too much of a noticable flavour they provided a very welcome texture change to smooth chocolate and chewy jellies and marshmallows.
The wrapper claims 7% marshmallows, 5% strawberry jelly and 5% biscuits but I found that hard to believe, it must be a low estimate because the bar I got was absolutely jam packed full of pieces, so much so I struggled to taste the chocolate at times! The strawberry jelly was by far the most dominant flavour and texture, it tastes nothing like other strawberry filled chocolate bars I've tried - it legitimately tastes like strawberry jelly. The flavours all went well with the Dairy Milk - I know there's a lot going on here and for some it might be a bit much but I really did like it, it's fun if that makes sense, I said on Twitter it's like a fairground in a chocolate bar!
If you don't like strawberry, or you don't like chewy in a chocolate bar you won't like this. If you're into darker, more grown up chocolate you won't like this. But if you take it for what it is, a bit of fun, probably a bit too sweet and a bit weird all round you should enjoy it!